Welcome to my portfolio.
I’m Izzy, I'm a detail-oriented professional with a passion for developing strategies, content and events, especially for independent and niche brands. I’ve led creative projects, implemented marketing systems, and created materials across both digital and print.
My education in public relations and business means that I think critically about both communication and results. I care about developing work that is thoughtful, organized and can meet the needs of a business and the people that it is meant to serve. I love brainstorming creative concepts with a team, then mapping out the steps to make it happen.
Client Work
Ottica Veneta
Independent Eyewear
Full stack marketer for an Italian eyewear producer & distributor.
Wright Way Rentals
Event & Transport Rentals
Freelance marketing, site development & branding for a Dallas-based small business.
Roasty Buds
Coffee Co.
Media campaign for the launch of a new coffee flavor with an interesting twist.
CommUnityCare
Nonprofit Health Centers
Rebranding strategy and brand awareness campaign for pediatrics branch.
Other Projects, Case Studies & Creative Work
Creative Strategy - Haggar
Haggar slacks have been walking the walk since before most pants were even born. Haggar built the foundation, from creating the first wrinkle-free slacks to being the first apparel company to advertise nationally in magazines.
Graphics & Digital Work
Various examples of emails, digital materials and other graphics that I have created.
Press Release - CannaX
CannaX, a multistate operator (MSO) in the cannabis industry, announced today that the organization is expanding their services to New York in order to serve the state’s recreational market.
Audience Analysis & Insight - Cuvée Coffee
Cuvée Coffee is looking to formally launch their single-use coffee bags and drive up sales. This product has already been soft-launched online and in a few retail locations but hasn’t picked up steam.
Case Study - AI & Security
As artificial intelligence becomes something less akin to a virtual assistant named Siri and more like the judge in a criminal case or the picky landlord, U.S. law enforcement and government must step in to regulate the development and use of AI.